Week: Week 3 — Methods I: The Methodological Landscape (with a Behavioral Focus) (29.09.2026) | Decision-making under uncertainty: An Introduction to Neuroeconomics and Neurofinance 2026

Select activity In-Class Activity (copy)

In-Class Activity (90 mins)
Select activity DMUU2026 week3 Neuro

DMUU2026 week3 Neuro File

Uploaded 29/09/26, 10:07
Select activity Self-Study + Homework

Self-Study (2-4 hours per week)
Select activity Self Study Week 03: Reading Exercise & Examples

Self Study Week 03: Reading Exercise & Examples File

Self-study material introducing: Willingness to pay (WTP), Willingness to accept (WTA), and the Becker–DeGroot–Marschak (BDM). Find the material, guiding questions, and answers guide in the attached document.

Uploaded 29/09/26, 10:23
Select activity Self Study Week 03: Methods (Videos)
Self Study Week 03: Methods (Videos)

Watch the following videos. Each video describes a method.
Guiding questions:

Is the method used to measure something or to stimulate something?

What is the spatial resolution of the method?

What is the spatial resolution of the method?

What kind of scientific question can the method answer?

Functional Magnetic Resonance Imaging (fMRI, method seen in class, longer video with additional information):
fMRI Explained (Functional Magnetic Resonance Imaging) fMRI explained. https://www.youtube.com/watch?v=IGwChiQJJHk

Electroencephalography (EEG, method seen in class):
EEG: https://youtu.be/71523EZb8Rg?si=6q70X3GhthUCIS6m
Event-Related Potential (ERP): https://youtu.be/eKGmoJOB-_0?si=dsWnz8Rp6uoqRBp-

Eye-Tracking:
https://youtu.be/sbkbekz82wQ?si=aWXx-h-epzzLtm-m
Select activity Assignment 1

Assignment 1

Due date: October 5th at noon (05.10.2026 at 12 PM)
Select activity Assignment 1: Instructions

Assignment 1: Instructions File

Full assignment document with instructions, guided reading, and answer template for all five parts below.

Part1 : Moodle Quiz Form
Part 2,3,4: Moodle Assignment Form
Part5: Moodle Quiz form

Uploaded 29/09/26, 11:23
Select activity Plassmann 2007 Orbitofrontal Cortex Encodes Willingness to Pay in Everyday Economic Transactions (Annotated)

Plassmann 2007 Orbitofrontal Cortex Encodes Willingness to Pay in Everyday Economic Transactions (Annotated) File

This is the article needed for the assignment
Select activity Part 1 - Methods

Part 1 - Methods Quiz

Opened: Tuesday, 29 September 2026, 12:00 PM

Closes: Tuesday, 6 October 2026, 10:00 AM
Select activity Part 2,3,4 – Written analysis

Part 2,3,4 – Written analysis Assignment

Opened: Tuesday, 29 September 2026, 12:00 PM

Due: Monday, 5 October 2026, 12:00 PM

Upload your answers to Parts 2, 3 and 4 as a single PDF.
Select activity Part 5 - Self-report

Part 5 - Self-report Quiz

Opened: Tuesday, 29 September 2026, 12:00 PM

Closes: Tuesday, 6 October 2026, 10:00 AM

About 5 minutes. Not graded beyond completion. Your answers help us improve the course and future assignments
Select activity For the curious mind
For the curious mind

Methods:

Single-Unit Recording: https://youtu.be/LyBPd53cSPI?si=D-t5tL2ZQy80bBQF

Optogenetics: https://youtu.be/fq_hmdwdy1g?si=y6qOvePr3A9pA8Jc

Neuroanatomy and brain facts:

Explore brainfacts.org: https://www.brainfacts.org/core-concepts

Identifying Major Brain Landmarks: https://www.brainfacts.org/brain-anatomy-and-function/anatomy/2022/major-brain-landmarks-110822

In the Era of AI, the World’s Best Computers May Be Our Brains: https://www.brainfacts.org/in-the-lab/tools-and-techniques/2024/in-the-era-of-ai-the-worlds-best-computers-may-be-our-brains-071624

Week 3 — Methods I: The Methodological Landscape (with a Behavioral Focus) (29.09.2026)

Section outline

In-Class Activity (90 mins)

Self-Study (2-4 hours per week)

Self Study Week 03: Methods (Videos)

Assignment 1

Due date: October 5th at noon (05.10.2026 at 12 PM)

For the curious mind